Censhare

censhare is the integrated solution for intelligent business communication.

Print. Mobile. Web. Social.

Create content-rich experiences audiences enjoy on every channel.

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Solutions for successful strategies.

This allows companies to address their customers precisely in the manner they would expect.
Censhare Content Marketing

Content Marketing

Content marketing is the production and distribution of high value content to a precisely identified target group in order to be understood by this group, engage individuals and ultimately to increase conversion.

The success of the content is decided by intelligent communication logic: content should reach the right recipient automatically, at the right place, in the appropriate form and precisely integrated with the course of the day and the respective media usage.

Marketing Automation

Greater efficiency in marketing and a better success rate in addressing customers can be achieved with integrated marketing solutions for campaign management and targeting. Marketing quality can be improved with synchronized workflows, extra sales can be generated and the ROI in marketing and communications boosted.

Marketers who want to know how customer behavior can be influenced with various types of information and who seek to derive campaigns and calls to action require integrated and bi-directional communication channels. Better brand consistency and real-time controlling of all activities in a central dashboard are additional aims of marketing automation: Forward looking and analytical solutions allow precise predictions and boost focused marketing efforts.

Censhare Content Marketing
Censhare Content Marketing

Brand Management

Companies invest huge sums of money in developing their brand. Precisely specifying the target group and their aesthetic and communication requirements is aimed at achieving brand differentiation and establishing a strong market position. In order to maintain and develop a successful brand, a company should be in the position to control itself centrally as well as deliver rapidly and consistently to distributed locations and across all media channels.

A key to effective brand strategy is the opportunity to monitor what the public is saying about the brand in social networks, blogs, chat and online comments. Thanks to an integrated solution, marketers can automate administration and analysis, and as a result concentrate more strongly on their key tasks such as messaging or generating sales.

Multichannel Marketing

The availability of technology everywhere and at all times has brought about a change to consumer behavior. Marketers are reacting to this and creating new shopping and brand experiences accordingly. The marketing mix has to be adjusted and a multi-fronted strategy for addressing customers and interested parties developed.

Multichannel marketing enables several communication and sales channels to be served in parallel, allowing products and services to be offered in a targeted manner in the correct location. These marketing channels can include websites, bricks and mortar retailers, online shops, catalogues, e-mail, discount programs and social media.

News & Media Portal

The News Portal is a solution for publishing editorial content online. The Media Portalallows searching for media assets such as images, videos and issues. The media assets can be previewed, downloaded or added to a basket, which can be downloaded as ZIP-file.

Discover. Plan. Manage. Publish. Analyze.

CtrlPublishing support you through the full process – from idea to result.

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Videos

Find out how communication and publishing with censhare can be highly efficient, sustainable and interactive. How messages and content can be attuned to user and customer needs, and why integrated information systems are the precondition for your future business success. And all this in just four short minutes.

Over 100 national and international media companies, financial service providers, agencies and companies in industry and commerce make successful use of integrated publishing with censhare. They include Oriflame, BMW, Opel, GM, Coop, REWE, Dyson, McCann Erickson, Deutsche Post, Deutsche Bank, SwissRe, Geberit and Migros, Condé Nast, Süddeutscher Verlag, Editora ABRIL in Sao Paulo, National Magazine Company in London and the Austrian News Verlag.

The Migros Group comprises supermarkets, specialized markets and product centers, as well as retailing and travel organizations. With a total of some 600 sales outlets, Migros operates in all four language regions of Switzerland.

Intelligent Business Communication.

Censhare is the integrated software solution that enables companies to manage their communication.
Censhare Manage Content

Manage

Content marketing is the production and distribution of high value content to a precisely identified target group in order to be understood by this group, engage individuals and ultimately to increase conversion.

The success of the content is decided by intelligent communication logic: content should reach the right recipient automatically, at the right place, in the appropriate form and precisely integrated with the course of the day and the respective media usage.

 

Optimize

Greater efficiency in marketing and a better success rate in addressing customers can be achieved with integrated marketing solutions for campaign management and targeting. Marketing quality can be improved with synchronized workflows, extra sales can be generated and the ROI in marketing and communications boosted.

Marketers who want to know how customer behavior can be influenced with various types of information and who seek to derive campaigns and calls to action require integrated and bi-directional communication channels. Better brand consistency and real-time controlling of all activities in a central dashboard are additional aims of marketing automation: Forward looking and analytical solutions allow precise predictions and boost focused marketing efforts.

Censhare Content Marketing
Censhare Content Marketing

Engage

Companies invest huge sums of money in developing their brand. Precisely specifying the target group and their aesthetic and communication requirements is aimed at achieving brand differentiation and establishing a strong market position. In order to maintain and develop a successful brand, a company should be in the position to control itself centrally as well as deliver rapidly and consistently to distributed locations and across all media channels.

A key to effective brand strategy is the opportunity to monitor what the public is saying about the brand in social networks, blogs, chat and online comments. Thanks to an integrated solution, marketers can automate administration and analysis, and as a result concentrate more strongly on their key tasks such as messaging or generating sales.

Integrate and extend

The availability of technology everywhere and at all times has brought about a change to consumer behavior. Marketers are reacting to this and creating new shopping and brand experiences accordingly. The marketing mix has to be adjusted and a multi-fronted strategy for addressing customers and interested parties developed.

Multichannel marketing enables several communication and sales channels to be served in parallel, allowing products and services to be offered in a targeted manner in the correct location. These marketing channels can include websites, bricks and mortar retailers, online shops, catalogues, e-mail, discount programs and social media.

Censhare Content Marketing

Operate

 

Companies invest huge sums of money in developing their brand. Precisely specifying the target group and their aesthetic and communication requirements is aimed at achieving brand differentiation and establishing a strong market position. In order to maintain and develop a successful brand, a company should be in the position to control itself centrally as well as deliver rapidly and consistently to distributed locations and across all media channels.

A key to effective brand strategy is the opportunity to monitor what the public is saying about the brand in social networks, blogs, chat and online comments. Thanks to an integrated solution, marketers can automate administration and analysis, and as a result concentrate more strongly on their key tasks such as messaging or generating sales.

 

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Contact our sales team to request a demo of how you can benefit from next generations communication platform.

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